Abstrakt:
The article depicts the publishing of new music titles – albums on CD, DVD – by Slovak music publishers. All the artistic steps, technical, economic and legal procedures, which the publisher in collaboration with artist, composer and performer must accomplish in order to qualify for state subsidies, or to become commercially successful, are described and explained. The basic criteria that a music title is expected to satisfy in order to be potentially successful and artistically valuable are depicted. These criteria include sound quality, originality of the music content, the repertoire and performers, graphical design of the cover, modern and ecological trends in this field.